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Bath & Body Works Launches 30 Christmas Fragrances

BBW's new fragrances are featured in the video, What Christmas Smells Like.

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By: Marie Redding

Senior Editor, Rodman Media


Bath & Body Works has launched 30 new fragrances for the holiday season, and the collection is called — What Christmas Smells Like.  

New launches have festive names, including Santa’s Blueberry Shortbread, Chocolate Peppermint Cream and Snowy Citrus Swirl.

BBW is offering more than 600 products this holiday season, and the lineup includes new, along with its most iconic holiday scents. The specialty retailer also has many exclusive fragrances in its holiday lineup, with nearly 100 unique Christmas scents across its body care and home fragrance collections.

In addition, the Land of Sweets is Bath & Body Works’ sweetest collection of stocking stuffers, featuring an array of yummy fragrances across candles and body products. The lineup includes roll-on body glitter, bath salt soak and shimmer lip gloss.

Watch the Christmas video on the brand’s Instagram here.

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